Articles

Tina Banerjee talks to Thomas Biedermann, Strategic Design Consultant at SAP AppHaus – one of SAPs earliest Innovation Hubs in Heidelberg, Germany. Thomas is helping SAPs clients to create innovative product experiences and become leaders in their industries.Mentioned companies:https://experience.sap.com/designservices/https://www.sap.com/ Watch in YouTube here Listen: Apple Podcasts | Breaker | Google Podcasts | Pocket Casts | Radio

Read More

Articles

Tina Banerjee talks to Christoph Eikmeier, Lead Product Owner at real.digital (now Kaufland.de) one of Germany’s leading FMCG online retailers residing in Cologne, Germany. Christoph is responsible for the product teams shaping the checkout and aftersales processes.Mentioned Companies:https://www.real-digital.de/https://www.chefkoch.de Watch in YouTube here Listen: Apple Podcasts | Breaker | Google Podcasts | Pocket Casts | Radio Public

Read More

Articles

While 2020 is such an unforgettable year that most things we have planned turned 360 degrees, fortunately, in the digital and tech industry, this year has been a blessed year. Most businesses and people relied a lot on the digital and technology aspect of everyday activities. And as a result, online services have become popular, and

Read More

Articles

Tina Banerjee talks to Adeline Lee Chai Suan of Amboss in Berlin, Germany. Adeline is a real veteran in the digital business. As an expert for UX, product and growth she has helped many startups like Framer or Clue to bring great products to the market. Mentioned Companies:https://www.amboss.com/https://www.antler.co/https://www.framer.com/https://helloclue.com/ Watch in YouTube here Listen: Apple Podcasts |

Read More

Articles

UX is what defines the foundation of interface design. It has shifted from plain design to user focus.   Granted UX is just one part of design, we highly recommend that you familiarize and study different areas of UI UX experience. But where do you start? Well, you can refer to this article as we made you a

Read More

Articles

One of the things that a lot of UX research teams encounter, is when a user struggles with the UI of a product or application, only to comment on how great the overall design and look of the interface.  Despite having encountered so many errors and challenges, the user only talks about the interface’s aesthetics. While

Read More

Articles

Design in UX should not only be about aesthetics but equally importantly, it should also be usable. Thus, a UX designer’s role is to design a product that is both aesthetically pleasing and user-friendly. But how do you test the product usability? In this article, Heuristic Analysis In Improving The User Experience, we will discuss what

Read More

Uncategorized

Usability is defined by the quality of the user experience (UX) when it comes to confident using a product or a system. This includes the usability of websites, software, hardware, applications, or mobile devices. The end goal of usability is to effectively and efficiently satisfy the user. In this article, System Usability Scale In UX Research,

Read More

Articles

Generative and evaluative research is very different. The goal of generative research is to define the problem you like to create and design a solution for.  Evaluative research, on the other hand, helps evaluate and understand an existing design, whether it is in prototype, final, or some other form.  In this article, Generative vs Evaluative Research, we

Read More

Articles

Companies are becoming more aware of the importance of great customer experience (CX), wherein planning on making improvements and measuring customer experience is one of the top priorities.  In this article on Customer Experience Metrics: A Complete Guide, we will discuss in in-depth the following topics: Table of Contents What are the most important customer experience metrics?Net

Read More